Whos memories are worth 6 million????

   John Lenon is without a doubt one of the most famous men in the world, with that being said, is a short film of him really worth 6 million?

This article describes a legal battle involving a video company who claims there footage of Lenon was stolen and sold to his wife. It is also said the footage, which was sold for 300,000 dollars is worth between 4 and 6 million!

My first response to this article is that the rightful owner to such a personal piece of film should belong to the wife, and it is kind of sick to me that they even made her pay. 

My second response is that I understand this man is a legend , but how can our world have millions of starving and homeless people and than someone is willing to pay 4 to 6 million for video footage. 

I think this country, and for that matter all the countries around the world need to seriously rethink the value of material things. 

Obama is the man

David Letterman has been around for years and  in my eyes is hilarious. It was surprising to me to learn that Mr. O'Brien late night show has beaten Letterman in ratings in almost every category, until Obama appeared on Letterman on Monday. 

 

The main points of the article showed different numbers and ratings. One statistic that caught my attention was the fact that The late late night show that appears after Letterman got more than two million more views than Jimmy Fallons show that appears at the same time. You would think that an average minded human being would base there decision making for shows on what they like not what appeared before it? 

 

Back to the fact that Obama is the cause of this entire article. Being a huge supporter of Obama;  I found it only natural that he would draw in the biggest audience, he is after all the president of our country. 

 

 I can see how he would create a huge audience. On the one side he is a very well spoken man and supporters love to watch him at every moment. Number two, haters and non supporters love to watch Obama to find any little mishap. Third, if you do not side in favor or against Obama there is always the fact that he is extremely attractive!

 

Overall it does not surprise me that Obama could cause any show host ratings to sky rocket, he is after all the biggest celebrity in the country!

Sweet treats are the NEW Ad

 After Glamour magazines ad sales fell 20 percent they knew it was time to try something sweet and new. This September, Glamour will launch there ad campaign; which will feature the all American, cheerful, girly side of life. The ads will be bright, colorful, and filled with things such as margaritas, lollipops, and yo-yos. 

The whole point of this new approach is to bring back readers lost to newer magazines like " Lucky". In a time when people are always wanting whats hot at that exact moment; Glamour is ready to use any tactics to regain ad sales in their magazines. The ad campaign will start during Fashion Week; where trucks full of "live for Glamour" cupcakes will be handed out, and than also mailed to readers. 

The simplicity of the article at first steered me away from writing a blog on it, but than I realized that Glamour is one of the many print media that is struggling to keep readers intrigued along with keeping ad sellers coming back. This magazine is stepping away from being scared and looking to optimism as a new approach instead. Honestly, I love the idea of the campaign. Just the one picture of the cupcake in the article is simple, cute, and eye catching. I support Glamour all the way in stepping out of the panic and searching for a new idea to reinvent the magazine, and re captivate readers. 

  “People don’t buy if they can’t visualize” said Bill Wackermann, senior vice president and publishing director for Glamour; which conveys the exact purpose and goal of the ads. This whole idea is brilliant to me. Catch there eye with an overly cheerful ad, than sell them a magazine with the actual content within. Props to Glamour for truly thinking outside the box. Bravo. 

Is media causing less jobs, and intelligence?

When I read through this article on "Publishing scents and sounds" my mind jumped back and forth between two reactions. First, this is the year 2009, come on get with it whether we like it or not technologies are advancing and that is a good thing. Second, I thought; wouldn't it be nice to go back in the day and work in a publishing office where everything was done out by hand!

Reaction number one was the reaction most people would go with. Technology is a great resource which allows more books to circulate, which there for gives more writers a chance at being published. On the flip side technology not only in the publishing business but everywhere has taken tons of jobs. The truth is any smart company owner would be stupid not to replace a salary paid secretary for a one time cost computer. "Our efficient tools started to threaten more of our species" says Joni Evans, which is exactly right. The more advanced our capabilities with technology come the less dependent we are on hands on labor. The question is, are all these new machines, and resources good or bad?

Now to address my second reaction. I am all for moving forward, and using new tools to my advantage. BUT I would love to go back and work in an office where I could identify a sound with a place. You see it in the movies, but I myself being born in 1990 have not witnessed such a thing. I am a task oriented person and truly believe that we are losing the personal touch on the media world. All of the face to face contact is being taken over by a computer.

Radio, Canada

I've just discovered a new health news blog about canadian health care!!!!

HERE I AM!

Hello, World!